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Vlad & Niki x Playmates & Zuru Toys

Global Phenomenon!

Vlad & Niki - the highest rated boys channel on YouTube. In May 2021 boys debuted their very own official toys, featuring collaborations with Playmates Toys and ZURU Toys.

Each toy is designed to encompass Vlad and Niki's sense of adventure, creativity, discovery and imagination. Playsets, figures, vehicles, microphones and surprise unboxing toys all make up the first range at Retail.

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