You Can Never Have Enough Friends...
Capitalising on the uber-success of JoJo’s Australian tour, storefronts were decorated to welcome the superstar and created interactive spaces for all JoJo fans! The tour ramped up sales across all JoJo branded merchandise to continue the ongoing success of the brand!
Coverage on Channel 7, 9 and 10 NEWS showed more than 30,000 kids showed up and lining up as early as 2am!